Unique IP Address is a MUST for all serious online websites!
Search Engines will take your web site a lot more seriously if it has a unique IP address.
Only use web hosting service providers that offer a unique IP address with your web hosting package. Danjo is one of the best hosting companies out there.
If you use a shared IP and any website within your IP group is penalized by a search engine, your site will suffer too, via association.
Not all hosting service providers offer a unique IP address with their hosting packages, most will charge you for a unique IP address. Sometimes up to hundreds of dollars.
Danjo is one of the few superior host providers that include your own IP address in their hosting packages.
This is not a Danjo advertisement, I do not get any payment for mentioning the Danjo Hosting Services. I recommend their services because I use Danjo Hosting Services and all of my clients use them for hosting their websites.